Job Title: Director of Beverage Initiatives The Director of Beverage Initiatives is responsible for driving Red Bull's growth by ensuring the availability of appropriate products in the right channels at opportune moments to profitably expand the brand. This role involves collaboration with cross-functional teams and managing the Red Bull product portfolio. Key responsibilities include: Identifying gaps and opportunities by analyzing consumer trends, sales data, and retailer feedback. Developing solutions in partnership with cross-functional teams and headquarters. Implementing solutions through product development and marketing campaigns when applicable. Shaping the brand's product portfolio across the United States. Managing the team supporting these initiatives to drive profitable growth. Qualifications and Skills: 10+ years of marketing experience. Excellent communication and presentation skills. Highly organized with effective time management skills. A strategic thinker with a hands-on, solution-oriented approach. Self-motivated, flexible, and able to work under pressure in a fast-paced environment. Experience supporting and facilitating cross-functional projects across sales and marketing. Analytical skills to interpret complex trends and data. Proficiency in managing external partners for high-quality execution. Extremely proficient in Microsoft Excel and PowerPoint. Additional Details: Travel: 10-20% Employment Type: Permanent, Benefits eligible #J-18808-Ljbffr Red Bull North America
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